Derek Sivers demonstrates how your first follower has the power to unleash the force of a community of fans.

One lone dancer at a festival may look a bit odd. But when you add one enthusiastic follower this provides the leadership that the rest of the community need to get involved.

One becomes two becomes many … in no time at all that single follower has inspired a movement of avid fans.

Watch it below for some inspiration as to how to start your movement.

**now please excuse us while we go and find a field…**

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