Hipsters, Red Bull and Aeron chairs were all nearly killed by mainstream consumers. Read more about culture and the mainstream here.

New ideas and innovations are rarely found in the mainstream. The mainstream often rejects disruptive new ideas. We have proven this to be true with some of the the most innovative and successful brands in the world. We’ve now opened up our toolkit to help you do this. This is where your future can be found, in The Sense Network.

The Sense Network helps to inspire and incubate new ideas. If your growth strategies aren’t growing the business then seek an alternative view.

When you need to scale up your innovation and insight capabilities, fast. Work iteratively with handpicked Sensers to get you from blank page to launch-ready concepts in ten weeks. Sense Growth System is exponential innovation in practice

In collaboration with The Sense Network we discover and define opportunities. We go wide, we go deep and we develop ideas iteratively. This diverse community will help you to deliver better growth, faster.

95 Countries
520 Projects
1,072 Cities across the globe
21,896 Network contributions

Your Team + The Sense Network. Together we can generate more Creative Intelligence when your process needs it most:

Ask them anything with a Network Shout Out. They can help you to stretch your thinking, discover opportunities, reframe challenges, generate inspiration and insight.

Go deep with a Cultural Snapshot or Sense Immersion. Feel the pulse of consumer and global culture get the inside track on a category or trend.

Sense Check your early ideas or concepts. Experienced and expert Sensers are available on-demand to keep your plans heading in the right direction.

Maxine Cunningham

Senser Story: Maxine Cunningham, Vancouver

Maxine is a Creative, conversationalist, CEO, and Charlie Chaplin fan!   Hi Maxine!...

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Jessica Senser Story

Jessica Gregson, Southwold

Jessica is an innovator, optimistic adventurer, self-professed music geek, gardener and water...

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Kamila Senser Story

Kamila Jasinska, Rzeszow

Kamila is an Outlier, a ballroom dancer, a bookworm, an adventure lover!  Hi Kamila! Introduce...

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Ari Joshi Senser Story

Ari Joshi, Berlin

Ari is an Outlier, a budding linguist, endlessly thrilled by the intricate puzzles of language and...

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Kelvin Senser Stories

Kelvyn Hallifax, Amsterdam

Kelvyn is a composer, musician, mentor and 'devil's advocate,' based in Amsterdam! Hi...

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Kate Monroe Senser Stories

Kate Monro, London

Kate is a Writer, Artist, Observer and Misfit based in London! Hi Kate! Tell us something others...

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The future needs you. Join The Sense Network today.